WRA Privacy Policy

WRA Privacy Policy

The WRA privacy policy applies to all content created by or belonging to the WRA.

This Policy does not apply to any other site accessed by a link located on this Site. Please review the privacy policy of the other site before providing any personal information.

To protect your privacy, the WRA provides a link to this Policy on all pages that collect and transmit information from the user to the WRA.


“Content” shall mean all information or images contained on the Site, including but not limited to, trademarks, copyrights, advertisements, data, text, graphics, photos, software and video. “Financial information” shall mean a User’s social security number, credit card number or expiration date, or the number of any account held by User in any financial institution. “General information” is all information related to Users other than “financial information,” whether provided by the User on the Site or otherwise obtained by the WRA. “Site” shall mean the Internet site located at the URL address www.wra.org. “User” shall mean any person or entity that accesses or uses the Site in any manner. “WRA” shall mean the Wisconsin REALTORS® Association Inc., its employees, officers, directors and all other persons or entities affiliated with WRA responsible for creating, maintaining, and publishing this Site. 

What the WRA Does with the Information it Gathers

The WRA uses information about Users, members and nonmembers for administrative, operational and financial purposes. Databases are maintained to store information regarding: (1) membership records; (2) course registration, attendance and completion; and (3) product purchases, and other financial and general information.

Distribution of Information Gathered on the Site

The WRA will not release a User’s financial information to anyone outside the WRA without first obtaining the User’s consent, except for information that we are legally required to gather and/or report to government agencies. General information may be released to third parties without the User’s consent. General information, may also be distributed publicly in various articles and reports.

Cancellation of Communications or Services

Some general information gathered on the Site is used to identify persons to whom various communications or advertisements may be sent by the WRA or third parties. In the event that a User wishes to cancel future communications or advertisements from the WRA, they may do so by:

  • Email: Send an email to [email protected].
  • Phone: Call the WRA at 608-241-2047.
  • Write: Write the WRA membership department at: Wisconsin REALTORS® Association, 4801 Forest Run Road, Madison, WI  53704.

This Site’s Policy on Correcting, Updating and Deleting Information

WRA members* and non-members may correct, update or delete** financial or general information previously provided to the site or otherwise maintained in WRA databases by:

  • Email: Send an email to [email protected].
  • Phone: Call the WRA at 608-241-2047.
  • Write: Write the WRA membership department at: Wisconsin REALTORS® Association, 4801 Forest Run Road, Madison, WI  53704.

See the WRA Member Information Change Form area on this Site for an explanation of how membership records may be modified. Records that the WRA is required by law to maintain may be corrected or updated by members or nonmembers, but may not be deleted.

Online Order, Registration and Email Security

The WRA uses the Internet Standard Secure Sockets Layer (SSL) for cryptographic security on all information transactions that feature sensitive information such as credit cards and financial information. Email transmissions, once received by the WRA, are secured through the use of the WRA’s virtual private network.

Financial and general information collected from Users via online registration and order forms is used to process and send orders, bill credit cards, verify WRA membership when applicable, and to accurately maintain pre-license and continuing education records as required by Department of Safety and Professional Services rules. You may be asked to provide: 

  • Contact information, such as email address, phone number or firm name.
  • Unique identifiers, such as your WRA member number. Social security numbers may be volunteered as an alternative by a member who does not have his/her membership number. 
  • Financial information, such as a credit card number. Financial information supplied via online order forms and registration forms is used only by the WRA. It is not sold or provided to third party vendors, direct mail concerns or email list services.

Contacting the Website

If you have any questions about this privacy statement, the practices of this site, or your dealings with this website, you may contact us by:

  • Email: Send an email to [email protected].
  • Phone: Call the WRA at 608-241-2047.
  • Write: Write the WRA webmaster at: Wisconsin REALTORS® Association, 4801 Forest Run Road, Madison, WI  53704.

Computer Data/Cookies

The WRA uses cookies. Cookies are small text files that are placed on the User’s computer’s hard drive. Essentially, cookies are identification cards for the WRA computers, or servers, that placed them there. Cookies are only read by the server that placed them there and are unable to execute any code or virus. The WRA uses cookies on members’ computers to identify that User as a member when that User accesses the Site in the future. Cookies may also be used to provide personalized service to Users of the Site.

The WRA may also monitor the packets of information that are sent to our Web server from the computers of Users that visit the Site. This information is automatically embedded in the communication packets that go back and forth between the two computers as a result of the standards that have been created for most computer networks. The information collected in this manner is generic information relating to the User’s software, Internet service provider, and the User’s interaction with the Site. Information that would identify the individual User is not collected in these packets of information. The types of information that are sent in these communications packets are the: (1) type of operating system ; (2) type of Web browser being used; (3) the Internet Protocal (IP) address of the computer while it is connected to the Site; (4) the region of the country; (5) the Internet service provider (ISP) being utilized by the user; (6) the time of day the User connects to the Site and the duration of the connection time; (7) the pages of the Site that the User visits; and (8) the search engines used to get to the Site and the words used in for the search request.